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How News Organizations Can Localize Coverage From ‘Dollars for Docs’

This week we published an investigation titled “Dollars for Docs” that found that hundreds of doctors who are being paid to promote drugs have been accused of professional misconduct, were disciplined by state boards, or lacked credentials as specialists. One of the most popular features of this investigation is the searchable database that includes more than 17,000 doctors and empowers readers to find out if their doctor has received money from pharma. There is also an explainer on how patients can address this issue with their doctor(s).

Newspapers across the country localized the story for their communities. Cleveland’s news source, The Plain Dealer, wrote an extensive article disclosing doctors who received money from Big Pharma and explaining to readers the importance of having an open discussion with their physicians. The Times-Picayune included a brief post about the “Dollars for Docs” project that included a list of Louisiana doctors who had received money from pharmaceutical companies and the link for readers to search for physicians.

Numerous local TV news programs also featured reports related to the piece, including KSFX in Springfield, MO, WVLT in Knoxville, TN, WGME in Portland, ME, and WREG in Memphis, TN.

It's not too late to publish your own stories using “Dollars for Docs.” Next week, we will be hosting a “Dollars for Docs” teleconference with tips on how you can use the information to generate your own reporting. Healthcare reporters Charles Ornstein and Tracy Weber are available to give interviews.And feel free to contact us if you have questions about putting your own piece together.

“Dollars for Docs” Coverage

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